Mohammed Abu Laila

Cybersecurity Sr. Sales Manager | Enterprise Security & Digital Risk Solutions

Abu Dhabi, UAE.

About

Results-driven Cybersecurity & Enterprise Technology Sales Leader with over 22 years of experience in ICT, cybersecurity, digital transformation, and enterprise solutions across the UAE. Proven success in new business development and strategic account growth, closing multi-million AED complex cybersecurity deals within government, defense, oil & gas, and large enterprise sectors. Expertly applies Challenger Sales methodology to uncover security gaps, articulate cyber risk, and align solutions with critical business and compliance requirements, engaging CISO, CIO, and senior government stakeholders to drive long-term cybersecurity transformation.

Work

Your Compass

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Sr. Account Manager

Abu Dhabi, Abu Dhabi, UAE

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Summary

Leads enterprise client engagement for ICT and cybersecurity solutions, driving value-based selling and risk reduction for government and enterprise sectors.

Highlights

Led enterprise client engagement across diverse ICT and cybersecurity-related solutions, identifying and positioning effective risk mitigation strategies.

Strengthened critical customer relationships through consultative and value-based selling, ensuring long-term program success and client satisfaction.

Monitored industry and cyber risk trends, proactively identifying new cybersecurity opportunities to expand market reach.

Delivered impactful executive-level presentations on solution value, quantifiable ROI, and critical risk reduction to senior stakeholders.

Rittal Middle East

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Area Sales Manager

Abu Dhabi, Abu Dhabi, UAE

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Summary

Managed sales of critical IT infrastructure and secure data center solutions, consistently exceeding targets through strategic territory planning and pipeline management.

Highlights

Managed sales of critical IT infrastructure, supporting secure data centers and enterprise environments for enhanced operational resilience.

Positioned advanced solutions aligned with secure infrastructure, cooling systems, and resilient IT environments specifically for cybersecurity workloads.

Built strategic relationships across enterprise, telecom, and government sectors, fostering long-term partnerships and market expansion.

Consistently exceeded sales targets by implementing structured territory planning and proactive pipeline management strategies.

Omnix International

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Territory Sales Manager

Abu Dhabi, Abu Dhabi, UAE

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Summary

Delivered significant ICT, ELV, and cybersecurity-enabled infrastructure projects worth up to AED 40M, managing complex sales cycles and stakeholder approvals.

Highlights

Delivered ICT, ELV, cybersecurity-enabled infrastructure, AI, and digital transformation projects valued up to AED 40M, ensuring successful client outcomes.

Positioned enterprise solutions strategically to achieve security, risk reduction, and digital resilience for key clients.

Built and managed a robust sales pipeline using Salesforce CRM, ensuring accurate forecasting and proactive opportunity tracking.

Engaged government and enterprise stakeholders on secure digital transformation initiatives, facilitating multi-stakeholder approvals.

Led complex sales cycles, integrating technical validation and securing multi-stakeholder approvals for successful project execution.

Emirates Computers EST

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Sales Manager

Abu Dhabi, Abu Dhabi, UAE

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Summary

Closed over AED 30M in ICT, AV, and cybersecurity infrastructure projects, driving account expansion through strategic opportunity identification and contract negotiation.

Highlights

Closed AED 30M+ in ICT, AV, and cybersecurity-related infrastructure projects for prominent clients including ADNOC, GHQ, and various government entities.

Delivered comprehensive solutions encompassing network security, endpoint protection, and secure IT environments, enhancing client resilience.

Led cybersecurity opportunity qualification, developed compelling proposals, and negotiated complex contracts to secure new business and expand market share.

Expanded existing accounts by proactively identifying and capitalizing on cybersecurity white-space opportunities, driving incremental revenue.

Atlas Dynamic

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Account Manager

Abu Dhabi, Abu Dhabi, UAE

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Summary

Delivered enterprise ICT and digital transformation solutions, building strategic pipelines and developing proposals for business continuity and risk reduction initiatives.

Highlights

Delivered enterprise ICT and digital transformation solutions, specifically supporting secure enterprise environments.

Built strategic pipelines targeting enterprise modernization and critical infrastructure security initiatives.

Developed comprehensive solution proposals meticulously aligned with client business continuity and risk reduction objectives.

Milipol International

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Key Account Manager

Abu Dhabi, Abu Dhabi, UAE

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Summary

Managed high-value security, defense, and critical infrastructure procurement programs exceeding AED 200M for national-level security initiatives.

Highlights

Managed security, defense, and critical infrastructure procurement programs exceeding AED 200M, ensuring successful project delivery.

Worked closely with key government entities including MoI, Police, GHQ, PGC, and CNIA on national-level security initiatives.

Supported the procurement of advanced physical security, surveillance, and integrated security systems.

Managed large-scale tenders and complex government security contracts, ensuring compliance and strategic alignment.

Safetico Security & Safety Systems

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IT Sales Executive

Abu Dhabi, Abu Dhabi, UAE

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Summary

Delivered IT, ELV, and security system sales to enterprise clients, providing technical consultation and supporting integration projects.

Highlights

Delivered IT, ELV, and security system sales to enterprise clients, contributing to revenue growth and market penetration.

Supported early-stage security system integration projects, ensuring seamless implementation and client satisfaction.

Provided expert technical consultation on enterprise security infrastructure, advising clients on optimal solutions and best practices.

Pioneer Gulf Services

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IT Support Officer

Abu Dhabi, Abu Dhabi, UAE

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Summary

Provided L1/L2 technical support across IT systems and infrastructure, resolving hardware, software, and network-related issues.

Highlights

Provided essential L1/L2 technical support across diverse IT systems and infrastructure, ensuring operational continuity.

Successfully resolved a wide range of hardware, software, and network-related issues, minimizing downtime and enhancing user productivity.

Education

Ajman University

Ajman, Ajman, UAE
Bachelor's Degree Bachelor's Degree

Languages

Arabic

English

Skills

Cybersecurity & Enterprise Security Sales

Cybersecurity solution selling (SOC, SIEM, EDR/XDR, IAM, Firewall, MDR, OT Security), Zero Trust Architecture & Risk-Based Security Selling, Enterprise & Government Cybersecurity Account Development, Security Transformation & Digital Risk Advisory.

Sales Excellence

Challenger Sales Methodology & Value-Based Selling, Full Sales Cycle Ownership (Prospect → Close → Expansion), Territory Planning, White Space Analysis & Pipeline Generation, Complex Deal Negotiation (Multi-million AED enterprise contracts), ROI-based Security Solution Design & Business Case Development.

Technical & Tools

Salesforce CRM (Forecasting, Pipeline & Account Management), Solution Mapping with Pre-Sales & Technical Teams, Proposal Development & RFP/RFI Management.

Stakeholder Engagement

C-Level Engagement (CIO, CISO, CFO, Procurement, IT Directors), Government, Defense & Critical Infrastructure Accounts, Cross-functional leadership (Pre-Sales, SOC teams, Product, Delivery).